Our Services

Tailoring Global Research & Consulting Expertise to Every Local Project in Ethiopia.

At ABCON, context matters most! We reflect on the particular context within which a survey research project is placed before applying latest global thinking

Quantitative Research Design
We design structured research tools (questionnaires) to find out how many people hold a particular view, think or act in a particular way. We have carried out a wide variety of quantitative surveys ranging from small-scale projects conducted at institutional level in a given town to large-scale household surveys covering all regional states in Ethiopia.
Qualitative Survey Research
We often advise our clients to adopt mixed research paradigm in which a quantitative research designed is supplemented by qualitative researcher in order to enrich the quantitative findings and usefully put them in context. Alternatively, we use a qualitative research design to help us explore an area of inquiry and to set the context for more in-depth quantitative research design. In either cases, ABCON has experienced key informant interviewers as well as focus group discussion (FGD) moderators, facilitators, and transcribers.
Market Research

Our market research experts are graduates of UK’s renowned business schools, and have extensive background experience in designing market research – knowledge, attitude and practice (KAP) studies, Product Testing, Customer Satisfaction Studies, Pricing Research, Test Marketing (distribution channel checks, Sales unit performance, consumer behaviors).

Sampling Design
Depending on the context of the study, we advise our clients on how to draw representative samples from a target population to which they make inferences and statistical projections. Every single quantitative research project commissioned ABCON has benefited from our sample design expertise.
Sample Size Determination

Determining the minimum sample size for a quantitative research is vital if the results are to be generalized to the target population. We seriously take the parameters of each study in calculating the minimum as well as optimum sample sizes simultaneously considering the budget and time our clients have.

CAPI Assisted Surveys
ABCON has one of the largest CAPI (computer assisted personal interviewing) enabled field forces in virtually every major cities and towns of Ethiopia. Connected to FTP server at our Data and Statistical Services (DSS), we generate quantitative data using GPS enabled smart mobile phones and tablets Thus far, our field teams conducted more than 250,000 interviews with consumers, citizens, stakeholders and other elite audiences in urban and rural part of Ethiopia.
Data Collection – PAPI Assisted
In addition to CAPI, we collect quantitative and qualitative data for research undertakings commission to our firm using PAPI (paper-based personal interviewing) ABCON has a network of qualified and experienced male and female supervisors and enumerators as well as FDG moderators who are recruited from 9 regions and 2 city administrations in Ethiopia. Our data collectors are native speakers of languages spoken throughout the country. We provide state of the art training to our data collectors, allow them to pre-test the survey tools before they conduct the main survey. We travel to every village, health facilities, schools, and institutions located in every part of the country.
Data Processing

Where a particular study involves Paper-pen Assisted Personal Interviewing (PAPI), the team of data editors, data entry clerks, data entry supervisors, and data managers at our DSS Unit are always at the forefront to deliver high quality data processing. The DSS Unit is equipped with state of the art statistical applications and a set of net worked desk top and lap top computers used to process a large amount quantitative data.

Organizational Development Studies
We offer an integrated services to help organization overhaul the way they structure their activities and do business. Our OD approach is grounded in systematic inquiry. Through observation, research, and interviews, our organizational development consultants analyzes the corporate culture of an organization and identify whether CHANGE is required in strategy, structure, and human resources.
Performance Management

Performance management is one area of expertise ABCON can offer. We help organization’s align their activities, business processes with their organizational objectives and missions through either the Balanced Score Card or Performance Prism for private sector manufacturers and service providers. Alternatively, we have hands-on experience of Public Sector Score Cards.

Contact Us

Adiss Ababa-Africa Avenue,KIBIAD Blg No.987,3rd Floor,Room15(Infront of Shoa Shopping Center)

Tel.Off.+251 (0)115-537-061/(0)115-531-470/(0)115-521-696

+251973077414

Fax +251 (0)115-150-331

mulu.mtg@gmail.com / info@abconltd.et

 

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